Friday, 10 November 2017
Study Task 2- The Creative Industries
Lize Meddings:
Sectors:
- Secondary: Etsy shop, selling prints, t-shirt and other products
- Quaternary: runs workshops and attends print fairs and markets
Services:
- interaction with the public in form of workshops and seminars
- buying into a brand (Sad Ghost Club) like a members only thing
- selling her own work as well as SGC merch and artwork, strong sense of self as well as brand
Success of work:
- very active on social media- works well with the personal element of her work and the age range of her customers
- informal classes and workshops help people with mental illnesses engage in arts and crafts
- very personable and real both in life and social media presence- works well with the personal nature of her work and brand
Girl Gang Leeds:
Sectors:
- Secondary: Etsy shop selling merchandise, blog, Instagram and Facebook presence
- Tertiary: hold events, meet-ups, exhibitions
Services:
- provide a supportive network for creative girls in Leeds
- skill sharing and collective projects
- organising empowering meet-ups, parties and exhibitions
Success of work:
- strong media outreach especially on Instagram
- friendly team, easy to approach and very supoortive
- wide range of things to get involved in, something for everyone
- no personal space or headquarters, which means theres nowhere to hold their own events and establish a base
Tuesday Bassen:
Sectors:
- Secondary: prints, badges, pins, clothing
- Tertiary: online stores selling her own clothing range
- Quaternary: does live guest drawing spots at shops such as Dr Marten, social media
Services:
- personal website to view her work, buy her merch
- mailing list
- instagram updated reguarly
- specialises in being inclusive and ethical in her clothing range
Success of work:
- strong branding- recognisable as her work
- strong sense of self and ethics- ethically sourced clothing and inclusive size range is a USP
- reasonable prices for well made goods
- good breadth of products available
Village Bookstore Leeds:
Sectors:
- Quaternary: gallery space upstairs and social media presence
- Secondary: books and zines sold in store
Services:
- the selling of a wide range of local as well as international art and design, photography and fashion books and magazines
- also hold events such as launch parties, exhibitions and film screenings in the space upstairs
Success of work:
- unique and friendly space works well for the sort of customers that they get
- small function space could maybe be a bit too small for somethings but means that every event is heavily attended as people know there will be limited space/seats etc (in high demand)
- specialist shop with a wide range of one very specific thing, staff are very knowledgable
Kate Moross:
Sectors:
- Secondary: prints and other merch available
- Tertiary: Studio Moross (focuses on music based projects), makes music videos
- Quaternary: social media accounts
Services:
- worked commercially with clients such as Cadburys
- Makes prints
- art director for Jessie Ware
- makes music videos through Studio Moross
Success of work:
- strong branding even though its her and a team who now work on the music side of things
- strong visual style
Labels:
LAUIL502
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